Journal
Take charge of your ecommerce with the latest insights, updates and resources brought to you by our thought leaders.
Blog
>SLI Connect – Jon’s overview
A lesson in how to put on a great business-to-business thought leadership event.
Learn moreContent marketing for ecommerce – emails
Using email marketing to boost sales through your website In the first instalment of our new three-part series on content marketing for eCommerce, we looked at onsite content. This time we’re focusing on email marketing and how it can be […]
Learn moreRetail business technology expo 2015
Europe’s largest retail event The Retail Business Technology Expo 2015 is fast approaching, running from the 10th to the 11th of March at Olympia, London.
Learn moreSES London 2015
Space 48 presented Google Shopping We were delighted to be invited to present at SES London last week Our presentation was focused on delivering tips for standing out from the crowd by developing an eCommerce PPC strategy and understanding the […]
Learn moreManchester Digital Skills Festival
#MDTalentDay Manchester Digital Skills Festival is a day to open up conversation between aspiring digital professionals and hiring businesses. The event was at the historic Manchester Town Hall, yet was the perfect setting for the up-to-the minute students, agencies, education […]
Learn moreSES London
Our team are on a road trip A few of the team are at SES London for the next two days so if you are attending, please do stop by the stand to say hello. Jon is hosting an eCommerce […]
Learn moreContent marketing for ecommerce
Using onsite content to boost your website Content marketing is playing an increasingly pivotal role in the new business strategies of most major eCommerce websites. Over the last couple of years, major search engine updates such as Google Panda and […]
Learn moreGoogle Shopping advice & optimisation
Using granularity to boost a retailer’s ROI Google Shopping should be a vital part of most retailers’ armouries. For many businesses in this sector it is one of the largest revenue-generating tools available. To give you an example of what […]
Learn moreWhy Magento Enterprise?
As Magento Gold Solution Partners, we have been developing on Magento Community and Enterprise since 2008 and have a wealth of experience of both. They are both great solutions and we feel they really lead the market for functionality and […]
Learn moreBlack Friday and Cyber Monday
Here to stay or just another flash in the pan? I am sure that we have now all observed the scenes of frenzied shoppers, desperate to bag a bargain in the Black Friday and Cyber Monday sales. Having lived in […]
Learn moreNew Magento Enterprise 1.14.1
Just one week ago… Magento Released Enterprise 1.14.1 This is a much more comprehensive upgrade than many that have passed, with many new functionality additions. Combining over 70 updates relating to products, payments, security and new features, this release demonstrates […]
Learn moreAre you ready for Cyber Monday?
The busiest online shopping day of the year, ‚ÄòCyber Monday’ is almost upon us (the 1st of December). This is the Monday following Black Friday (a phenomenon in the US, as retailers offer huge discounts to make the most of […]
Learn moreSpace 48 scoop top award at the DEAs
We love a good awards do us Space48ers. Not only do they give us chance to show off our smartest attire but it also allows us to relax and unwind. It’s great to share some banter with the team outside […]
Learn moreAutomated email in the modern marketing mix
What place does automated email hold in the modern marketing mix? In an ever-changing world where technological advancement is moving at an incredible pace, it is perfectly conceivable that certain traditionally strong channels of your marketing mix may stop performing. […]
Learn moreTV advertising and the smaller retailer
Do BSkyB hold the answer to making TV advertising more accessible to the smaller retailer / eTailer? While TV was traditionally the domain of the large brand with huge marketing budgets, over the years, this has changed and become more […]
Learn moreMagento and third-party modules
What do you need to consider with third party Magento modules? Magento Enterprise out of the box includes around 90% of the features a storeowner needs to sell online. To make up the 10% difference there are third party extensions […]
Learn moreFirst a MOMA, now a DADI!
This week has turned in to something of an awards-fest for us in the Space 48 offices. Last night , whilst donning our flip flops for the Manchester Digital summer BBQ, we received the exciting news that we’d been shortlisted […]
Learn moreEcommerce responsive design
Responsive design can be extremely important in reaching your customers at home and on the go, here are a few things to consider before you start.
Learn moreShortlisted for 4 more awards!
Yesterday evening we received the rather good news that we’ve been shortlisted for no less than four Digital Entrepreneur Awards. The categories we’ve been shortlisted for, include:
Learn moreThe do’s and don’ts of ecommerce
Twelve do’s and four don’ts As eCommerce experts, we know how to build a successful eCommerce website. It’s no coincidence that our work has won awards ‚ everything you see on our websites has been carefully thought out, skilfully executed […]
Learn moreSpace 48 wins Big Chip award, again!
Charlotte Tilbury ecommerce launch wins Best E-Business Project The stars of the marketing industry were out in force in Manchester on 3rd July for the Big Chip Awards.
Learn moreHow to reduce checkout abandonment
Experiencing too many abandoned checkouts? Checkout Abandonment. These two words are up there with some of the most frustrating elements of running an eCommerce store.
Learn more3 Reasons You Should Be Using Shorter Sentences
Short sentences really work! Slow down. Take a deep breath.
Learn moreMOMA-MIA! Space 48 scoop yet another award
Last night saw some of the biggest names come together for the annual MOMA awards in London. This year, the awards were held at the Emirates Stadium and Jon and Alex headed down in their finest attire to represent the […]
Learn moreHow delivery options drive ecommerce sales
Do’s & don’ts Having the right delivery options available on your eCommerce website can be the difference between making a sale or not. It’s that simple.
Learn moreUsing Negative Keywords In AdWords
Using Negative Keywords in Google AdWords When developing an AdWords campaign, it is always vital to do thorough keyword research. By choosing relevant and accurate keywords for each ad group, you can go some way to ensuring that your ads […]
Learn moreUsing cross-sell products in Magento
The final segment in our three-part series will focus on using Cross-sell Products in Magento:
Learn moreThe cardinal sins of AdWords
PPC ads are a great way of driving traffic to your site and ultimately increasing conversion. However, getting them right first time can be difficult, particularly if you’re new to the AdWords platform. If your ads’ performance isn’t quite up […]
Learn moreUsing related products in Magento
For the second segment in our three-part series, we’ll be exploring the use of Related Products in Magento:
Learn moreUsing upsell products in Magento
As an ecommerce business, you’ll naturally want to sell more. With a solid marketing strategy and a seamless on-site user experience, you’re well on your way to achieving super sales figures.
Learn moreSitelink Extensions
Are you using sitelink extensions to their full potential? Sitelink extensions are a type of ad extension, and offer an easy way to help potential customers find what they’re looking for. They appear below your PPC ad, allowing you to […]
Learn moreProduct listing ads and Magento stores
How can Google’s PLAs Help to deliver incremental revenue to my Magento ecommerce store? Google’s Product Listing Ads (PLAs) can be the single biggest sales channel for ecommerce retailers. How they are used, particularly with a Magento store, can spell […]
Learn moreA look back at 2013 with Jon Woodall, MD at Space 48
One morning in 2008, Jon woke up and decided he wanted to head up his own web company. On 28th June last year, Jon woke up with a raging hangover, a dirty kebab in one hand and a Big Chip […]
Learn more