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Services / Commerce Experience

Email Marketing

We believe in a data and results-driven, strategic approach to email marketing.

You’ve heard that email marketing is dead, but you know your competitors are making a killing with ‘Add To Basket’ emails. The conundrum? Do I need an Email Service Provider (ESP) or not? With Space 48, the answer is yes. We have a long history of building out smart, automated email solutions that drive sales with minimum effort. Get seen in your customer’s inbox with our logical, customer focused email marketing strategies.

Explore our Email Marketing services

Email Service Providers

Trying to select an email service provider (ESP) is like trying to select a new mobile phone contract. There are so many options available, it can be overwhelming and if you make the wrong choice, it could end up costing you in the long term. Space 48 work with a selected range of the top email service providers suited at all levels of email marketing maturity, from those looking to get started on basic segmentation, to the really sophisticated platforms offering automated marketing lifecycle management. Upgrade your email capability today and for the future by speaking to one of our team about your options.

Email Strategy & Consultancy

If your email marketing strategy is to send the same email out to every customer in your database 3 times a week, you don’t really have a strategy other than ‘batching and blasting’. Or if your email open rates match your unsubscribe rates, you probably need to reevaluate your email marketing content. At Space 48, we’ve seen enough bad examples of email marketing strategies in our time, we know what works and what doesn’t. Every industry is different and therefore requires a tailored approach to email marketing. Start delivering email content your customers can’t wait to open by contacting us today.

Abandonment Emails

Have you got customers who spend a lot of time building up a shopping basket and then leave, never to be seen again? Abandoned cart emails should be a staple of your email and conversion strategy and if you aren’t sending them, you’re leaving money on the table. So simple to implement through an ESP or your ecommerce platform, abandoned basket emails really do work and no, you don’t always have to offer a discount to bring your lost customers back. Don’t abandon your customers and talk to us today about abandoned cart email strategies that perform.

Email Flows & Customer Journeys

So you’ve set up a newsletter sign up form on your website and you’ve even made it pop up after few seconds to really push those captures but what are you doing next? Is that customer just getting added to your generic email database and receiving your latest news and offers? If so, it’s time to look at your full email marketing customer journey and start looking at a lifecycle strategy that nurtures your customer from research to purchase and then retention. Understanding where your customer is in their journey and triggering the right message at the right time is key to any email marketing lifecycle campaign. Speak to us today and start your journey into effective email lifecycle marketing.

Email Reporting

You’re sending out great looking email content but it’s not driving sessions or conversions and you can’t understand why? Setting up in-depth and granular email marketing reporting is a must in order to manage the success of your email campaigns. There’s some key email marketing reporting metrics you should be tracking and if you’re not, you’ll never understand how to improve your performance. Let us help you evaluate your email effectiveness through our well-established email marketing reporting dashboards.

Email Training

If you’re at the stage where you’re really beginning to take email marketing seriously, you’re probably wondering what you need to know to take your campaigns to the next level. At Space 48, we deliver hands-on training to internal email marketing teams to help them exceed the businesses expectations over the performance of email marketing campaigns and make it a key pillar of their digital marketing strategy. Empower your teams today to deliver great results with our email marketing training.

Email Audit

If you’ve been looking at the performance of your email marketing campaigns and feel that something just isn’t quite working, you may well be right. At Space 48, we carry out best practice email marketing audits to ensure that your campaigns are delivering on your expectations. Our email audits are also tailored to your specific vertical rather than just a generic set checklist of do’s and don’ts, getting into the data to understand where performance can be improved. Get an independent review of your email marketing capability today with a Space 48 email marketing audit.

Our Email Service Providers

Optimise and automate your email marketing activity

Ometria Logo

A platform that enables you to send personalised, relevant marketing messages
Emarsys Logo

A leading provider that enables true, one-to-one interactions between marketers and consumers.

Klaviyo lets you deliver amazing experiences across email and other owned channels.

Want us to help you with your email marketing?

If you’d like to talk to us about how we can help your business, please fill out this form so we can get in touch with you.